Alex Ruocco

Releated projects

Brief

At the hills of the Lattari Mountains, northern of Amalfi Coast, was born “Il Privilegio”, a young company that produces exclusively at km 0, where tomatoes are grown completely by hand to get the best quality.

Idea

The youth of the brand is highlighted by the geometric graphic signs fused with the symbolism of agriculture. The entire brand identity and packaging are focused on modernity and minimalism, thus giving space to both the logo and the product.

Services

Brand identity, packaging.