Brief

Over the years, cosmetics have been using more and more synthetic products. Giardini di Circe in contrast to this trend refutes chemical derivatives using only natural products prolific in the Circeo area, in the Roman coast, giving life to personalized artisan cosmetics, tailored to the costumer’s needs.

Idea

To clearly identify the logo, I opted for colors that conveyed loyalty, personality and seriousness, “playing” with the initials of the naming, making the rod become a leaf in order to make clear right away what the goal of the branding is. The packaging gives space mainly to the product, trying to minimize the graphics to make the product transmit all its naturalness.

Services

Brand identity, packaging.